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THE
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GUIDE TO
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in the EV Market

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The move to E-mobility is irresistible. Momentum is accelerating behind electric solutions. What are the trends that enable marketers to stay connected?

Contents

The E-volution revolution Introduction
Electric car registrations 2020
Still some consumer resistance but the ICE is melting
China leads the world in charging infrastructure
Slow chargers and fast chargers
Car manufacturers are charging up for 100% electric announcements in Q1 2021
E-scooting off or pedalling your e-bike?
Economics Nobel laureate Paul Romer said, “ a crisis is a terrible thing to waste” while writing about the pandemic, and consumers in the e-mobility space agree.
The E-volution in electric mobility is already a revolution. It is being driven by consumers who want to turn their backs on 2020 and move forward into a better, greener, more sustainable world. Capsule has repeated its trends in EV survey, last done in 2018, to see what the E- revolution looks like post pandemic. What lessons digital marketers working in this space might need to consider to drive their brand forward as the market explodes.

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