We worked with CBA Gin to develop a website and digital marketing campaign to launch their new range. The bottles themselves are beautiful pieces of art designed by the brand founder himself. We reflected his travel-inspired designs with a creative, image-led website and campaign to really show them off. The website also features artworks created by the founder.
Inspired by travel, the first gins to launch are MARRAKECH Citrus Spice and CALIFORNIA Valencia Orange. After a year of lockdown, we launched them with the strapline “If you can’t go in person, go in spirit”, to inspire customers to enjoy the locations they love here at home during periods of limited travel.