Comprehensive Global PPC marketing campaign

We worked with the clients marketing team to deliver a comprehensive localised Global PPC marketing campaign to multiple regions in order to help promote one of their key international locations.

Targeting Logistic professionals across 13 different countries worldwide, One of our main objectives was to raise brand awareness for the client by highlighting the different features and USP’s the location offers in comparison to key competitors. A particular focus was placed on a savings calculator platform we designed, allowing their customers t get quick and easy quotes for shipping.
We used geo-targeting as a method of refining audience locations to make the campaign as targeted as possible. Throughout the campaign, we increased site visitors by 774%

DP World - Book directly through our websiteDP World - Track your container live

What we did

Facebook Results:

Having spent £1,193 we accumulated over

  • 17,201 Clicks to the Savings Calculator
  • 2,900,000 Impressions. 
  • An average cost-per-click of £0.06

PPC Results

Spending just under £4000 on PPC ads we acquired

  • 4,956 clicks through to the Saving calculator
  • 83,000 Impressions with a click-through-rate of 6.6%

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